RACHEL WINHAM INTERIORS
Brand Refinement & Website DesignLondon-based interior design studio specialising in luxury residential interiors across the UK and internationally.
OVERVIEWWith over fifteen years of reputation behind the Rachel Winham name, the goal was careful refinement rather than reinvention.
We carefully elevated the visual identity while preserving the heritage of the brand, introducing Rachel Winham Home as a more considered evolution of the previous RW Shop.
DIGITAL EXPERIENCE
Two websites were designed to support the different sides of the business. Rachel Winham Interiors, a portfolio-led Squarespace site & Rachel Winham Home, a Shopify store for the home collection. Both platforms were developed to feel visually connected, creating a seamless experience between interiors and retail.
Selected interior projects now feature Shop The Look, allowing visitors to explore Rachel’s spaces while discovering pieces from the Rachel Winham Home collection used within them.
A refined brand and digital presence that reflects the quality and craftsmanship of the studio’s work.
INSPIRED BY THIS PROJECT?Explore how we approach brand strategy, digital and creative direction.

